On the Market Size
May 31st, 2006 - Fred StutzmanThe Pew Internet and American Life Project has just posted a new study on home broadband adoption. The takeaway of the study is the second half of the study’s subtitle: Home broadband adoption is going mainstream and that means user-generated content is coming from all kinds of internet users. Pew’s key findings include:
- 48 million internet users have posted content to the internet and the large
majority of them are home broadband users.- Overall, 35% of all internet users have posted content to the internet.
- An even higher percentage of home broadband users – 42% or about 31 million people – have posted content to the internet.
As you can imagine, seeing statistics like these makes us feel rather validated in our work. Almost 50 million of us are leaving our digital footprints online - footprints that will stay with us for the rest of our lives. We’ll want tools to manage our online identities; here at ClaimID, we’re thinking of new strategies every day.
You can download the whole Pew report here. It is fascinating.
